Many websites have advertisements which are placed on the site to help generate money, but unfortunately those money-makers can also be a huge distraction to visitors. If you your ads are laid out correctly, your visitors will click on them more often. Read on to get good advice on how to create web pages that include advertising.
Consider having your website use fixed-position navigation. By locking the menu to a fixed point on the screen, you can make sure it is constantly visible to the user regardless of where they scroll to on the screen. This offers convenience for visitors and can help marketers as well when it allows visitors to take action easily, such as signing up for promotions.
Be careful with the color combinations you use when designing your website. Your text should remain the main focus of attention and should be easy to read. In general, you want to use a dark font color and a lighter background. If you are not sure whether or not your chosen color scheme is user friendly, ask for some feedback from some of your friends.
Speed is king when it comes to webpages, so be sure that your images are loading quickly. Realize that visitors to your site have many options and will just go somewhere else if your site does not load right away.
Never underestimate the value of a site that is simple for visitors to navigate. Make all links prominent and easily located. Menus render your website easier for users to surf. Ensure that you have a link to your website’s home page on every page on your website so that visitors can easily return to you site’s main page.
Try learning about and using shortcuts as much as you can. Nearly all facets of website development have shortcuts you can take, so the time you take to learn them once can save you time on everything over and over in the future. You can even learn HTML codes that will allow for quick changes across all your pages without needing to redo them one by one.
A search engine is an absolute must if your website is larger than a few pages. Try having a search box in the upper-right of your homepage that allows searching for terms on your site. FreeFind and Google can help you install a search function on your website.
It’s very common for business owners to have a website these days for advertisement purposes, as mentioned previously. Not all advertisement are alike, and it is important to know where to place them for maximum effect. Use what you learned here and you’ll have a great site.